Apple topped the rating of most expensive brands in the world

Apple возглавила рейтинг самых дорогих брендов мира

Forbes magazine ranked the most valuable brands in the world in 2018. The list was headed by Apple, valued at kt 182.8 billion. Compared to last year, the American company went up by 8 percent.

The top ten also includes:

  • Second place — Google, 132,1 billion of dollars, the cost increase amounted to 30 percent;
  • Third place — Microsoft 104,9 billion dollars, the cost increase amounted to 21 percent;
  • Fourth place — Facebook, 94,8 billion, the cost increase amounted to 29 percent;
  • Fifth place — Amazon, 70,9 billion dollars, the cost increase was 31 percent;
  • Sixth place — Coca-Cola, 53,7 billion dollars, the cost increase amounted to 2 percent;
  • Seventh place — Samsung 47,6 billion dollars, the cost increase amounted to 25 percent;
  • Eighth place — Disney, 47.5 billion dollars, the cost increase was 8 percent;
  • The ninth — Toyota, to 44.7 billion dollars, the cost increase amounted to 9 percent;
  • Tenth place — AT&T, 41,9 billion, the cost increase amounted to 14 percent.

The list includes only those companies that operate in the United States.

Source

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